Tivù S.r.l., a joint venture between Rai, Mediaset, Telecom Italia Media, Confindustria Radio TV, and Aeranti Corallo. It has been founded in 2008 with the dual purpose of promoting the digital terrestrial television in Italy and launching TivùSat, the first Italian free satellite digital platform, able to reach all the Italian territory, including those areas not covered by terrestrial tv signal.